Monday, 19 December 2011

IDC's Q3 findings reveal a flourishing mobile market in India

Acouple of days ago, the International Data Corporation (IDC) revealed their Q3 2011 findings, and it revealed some tempting figures. The report named, Q3 CY2011 IDC’s India Mobile Phone Tracker Report, essentially gauged the performance of the Indian mobile phone market, this year. Here's a closer look at the numbers. In terms of the number of units that were shipped over the past quarter, there was a sharp rise of over 12 percent that was witnessed taking the number to 47.07 million units. Additionally, the report reveals that there has been an 13.8 percent increase in the number of shipments, if one takes the year-on-year perspective.
Seeing an upward trend (Image source: Getty Images)
Seeing an upward trend (Image source: Getty Images)

The report, however reveals that the biggest surprise lay in the fact that dual-SIM handsets, too were shipped in impressive volumes, and they accounted for a growth of about 25.2 percent over the last quarter. The smartphone market in India too saw a growth of 21.4 percent, over the last quarter and 51.5 percent year-on-year. Nokia and Samsung emerged as the most popular mobile brands in the country, and while Nokia managed to grow its shipment numbers by 6.8 percent, Samsung's numbers grew by 5 percent. The report further stated that, "For the quarter of July-Sept 2011, Nokia had 31.8% of the mobile phones shipment share, followed by Samsung at 17.5%. In the smartphone segment, Nokia still led with a shipment share of 35.3%, but Samsung came closer at 26%."

In the race of operating systems, the report reveals that Android has raced ahead of Symbian, making it the 'top platform of India'. Android running smartphones account for 42.4 percent of the smartphone market. Interestingly, Android took a major leap (90 percent growth) from the previous quarter, while the share of the Apple OS in the pie now stands at 3.6 percent. Upcoming brands, especially Spice and MAXX Mobiles have reportedly performed exceedingly well with the two registering growth figures of 34.1 percent and 10.5 percent, respectively.

Summing up the entire report, and giving a perspective, it has been stated that, "CY 2011 is expected to close with mobile phone shipments of around 184.4 million units. Also, IDC forecasts the market to clock 301 million by CY 2015, at a compound annual growth rate (CAGR) of 13.03 during the period of 2011-2015. The smartphone segment is forecast to see a much higher CAGR of 63.4% during the same period and to achieve a shipment of 77.5 million by CY 2015."

No comments:

Post a Comment